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DanceBody

Nurturing Fun and Fitness

We have worked with this dynamic fitness brand over the years on launching their digital ad campaign to full-funnel marketing activities; including brand awareness, audience building, promotions, and conversion / revenue strategies. 

DanceBody

We have worked with this dynamic fitness brand over the years on launching their digital ad campaign to full-funnel marketing activities; including brand awareness, audience building, promotions, and conversion / revenue strategies. 

Nurturing Fun and Fitness

(Digital) Strategy

We focused campaigns on Meta and Google, supporting a number of business objectives - from brand awareness to lead generation and customer acquisition. Our goal was to educate prospects on DanceBody’s virtual and in person workout programs, while at the same time increasing return on ad spend and nurturing the customer journey at every touchpoint. 

+250%

Increase in Purchases

+900%

Increase in Impressions

+700%

Unique Website Clicks

+580%

Unique Website Visitors

CRM

By creating a community through our digital campaigns, we were able to extend the conversation through email marketing. Implementing a robust email automation and retargeting program, we created audience segments, recommended drip campaigns to mitigate drop rates, and upsold services based on trends and market opportunities.